Hello readers, welcome to another informative and educative edition of ENTREPRENEURSHIP TODAY from Treasure Network. I am your anchor
On today’s edition, we would be looking at the very heart of being an Entrepreneur. The foundation of every start-up, establishment and business empire. I know you already have an idea but for clarity we would be discussing VISION.
All great companies began as an idea in the mind of the founder, the ability to develop this idea into a vision determines if the start-up will succeed. Great and successful entrepreneurs have achieved their purpose and goals by setting a strong, clear vision and pursuing it with passion.
Merriam- Webster defines vision as ”the ability to see: sight or eyesight, something that you imagine, a picture that you see in your mind, something that you see or dream”. While Wikipedia gives a more simple definition:”vision is foresight: the capacity to envisage future market trends and plan accordingly.”
Entrepreneurs are visionary. Vision is what makes them dare: dare to explore, dare to challenge, dare to insist, dare to keep pushing, dare to have the determination to succeed.
As an entrepreneur, looking into the future and having a clear vision of your business is the starting point. This is because vision defines your business and lay the foundation on which your business model will be designed. Without a vision, every destination becomes a stop, every customer a prospect, every project a sale and every applicant becomes an employee.
Without a vision for your business, your product or services will just be like that of everyone else, no significance.
Last week we buttressed on the fact that everyone is an entrepreneur in the making, hence everyone has the ability to have a vision. The only requirement is imagination, which I believe every human being has the ability even the blind. Thus one does not need the physical eyes to be visionary.
Vision helps you know what your business will look like, what kind of people will work there, what your culture will be like and it influences the character of your business venture.
Facebook, google, Virgin founders and even the leaders of Dubai are all great entrepreneurs with clear and ambitious vision which has led to their success.
The business world is very competitive and companies without vision of where they are heading are easily eaten up by those competitors who do.
If you don’t deliberately create the time to look into the future by creating a vision for your business, there is no way you will survive long. Jesse Duplantis said ” if you cannot see a future, you cannot have a future.”
You might already have a vision for your business but don’t know how to achieve it, well the good news is no one does when they begin. My advice is same as that of Mark Zukerberg ” ideas don’t come out fully formed. They only become clear as you work on them. You just have to get started.”
Thanks for joining us on today’s edition of ENTREPRENEURSHIP TODAY from Treasure Network. We hope to have added value to you. I appreciate your likes, comments and contributions on last weeks post. Will love to see your contributions on today’s discuss as well as what you’ve learnt by leaving a comment. You are also free to share the post.
Thank you and join us next week for another inspiring and educative edition, I remain your host Aaron Ikoojo.